The paper needs to be at least 8 pages, single spaced, 12-point font, 1″ margins

by | Mar 19, 2022 | Marketing | 0 comments

The paper needs to be at least 8 pages, single spaced, 12-point font, 1″ margins around. No paragraph indents
The format of the paper should be as follows:
Cover page
Problem Statement
Current Research
New applications/directions
Prompt- GREEN MARKETING- Review of the current thinking on green marketing (using peer reviewed journals) and explain what the experts are saying in these journals, and compare to what you are saying now. Explain how we can integrate green eco friendly marketing into business marketing in the future and how its already being used/benefits etc.
Possible questions you can answer in the paper:
How the green revolution is being marketing/ going to be marketed in the future?
How do people react when they see more green marketing messages vs not green?
How is that industry’s marketing going to be affected/ change? (choose one industry: pollution, organic food, etc etc )
What are we doing as a country within green marketing and how will that affect sales?
How companies are communicating with consumers on steps to go green and if consumers are reacting to that in a positive way or not?
If the money that companies spend on being green is communicated effectively and if consumers even care ?
Will consumers pay more for going green ?
How do we Effectively communicate to consumers?
OVERALL THE PAPER IS NOT ABOUT HOW TO GO GREEN OR WHAT GREEN MARKETING IS : it is about How the marketing of going green is going currently, how it affects sales in businesses and how it will change in the future.
You need 10 different sources please
below i have attached some brainstorming ideas to help you write the paper. You dont have to follow it, but feel free to refer to it for reference. There are also some sources there you can use. Please only use recent sources.
No earlier than 2018

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